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Latest company updates and industry news

Is Search Engine Submission Necessary?

April 17, 2014

The simple answer is no - search engine submission isn't necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by...

Can Any Inbound Linking Hurt My Ranking?

April 17, 2014

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were....

The Importance of Anchor Text in Back-Links

April 17, 2014

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engne algorithm. When....

Absolute Links vs. Relative Links - SEO Value

April 17, 2014

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but....

Incorporation of Company Branding and SEO

April 17, 2014

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to...

Strategic Use of Images in Search Engine Optimization

April 17, 2014

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your....

Google now discounts all reciprocal links

April 17, 2014

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now...

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